May 18th 2012

Izola

Izola Showers came to Aesthetic Movement for assistance in expanding their company. For years they sold novelty plastic shower curtains to a select number of boutique shops, but primarily to stores like Bed Bath & Beyond. They were eager to expand and elevate their existing product assortment without alienating their longtime customers. The ultimate goal was to [...]

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May 16th 2012

Help: I’m nauseous

Help announces the launch of help I’m nauseous. Just in time for summer, help I’m nauseous saves you from stomach-churning perils of being sandwiched in the middle seat on airplanes, riding in the back of the station wagon cross country while your parents sing show tunes, sailing the seas on booze cruises, and sight-seeing on [...]

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May 2nd 2012

MINUTE MAID NURTI-BOOST

Package Design created by thebrandunion. Giving Juice a Boost! Minute Maid was looking for an opportunity to develop a wellness brand in the broader beverage market. They  began the creation of a new drink that could offer a refreshing blend of milk and juice, mixed with added  ingredients to provide ‘nutrition assurance’. Coca Cola Minute Maid chose [...]

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April 26th 2012

Scope Outlast

Package Design by webbdevlam. Competing with the popularity of pocket breath fresheners like gum and mints, Scope had difficulty discrediting the young generation’s reasons for not using mouthwash. Opinions of inconvenience and a negative perception of its effectiveness did not warrant adding an additional step to a dental routine. Our method to reinvent the iconic brand [...]

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