January 26th 2012

slice

Slice is all about style. Simplified and sophisticated product design and packaging is what they do, but they also have a great logotype and collateral to complete their brand personality. Using a simple slice or angled line on the logo and carrying it through to the collateral with minimal colours has a strong impact.  

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January 23rd 2012

ZEN Perfume

Designed by GOOD! Agency. This time the object of our experiments were spirits. We chose the name “ZEN”. The name is not particularly original, but it was not the goal, but it fully reflects the trend. It is quiet natural flavors that envelop you, and immersed in the tranquility and peace. The basis for the concept of [...]

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January 13th 2012

Stéphane Ouaknine

  Stéphane Ouaknine is the scion of a revered Parisienne Pharmacy and, though pharmacist by occupation, his true vocation is that of a dreamer who’s love of great beauty and classic design has led him to bring to life La Société Parisienne de Savons. It has been my privilege to be a part of this [...]

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December 23rd 2011

David Brier – Joanna Vargas Skin Care

  The Joanna Vargas brand has become one of the most respected in New York City. When it came time to create the skin care brand, the goal was to maintain the same commitment to luxury, simplicity and beauty. Brand identity designer David Brier shares here how this was done. The Art of Packaging!   [...]

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