Carling Zest Limited Edition
Echo has designed the branding, primary and secondary packaging for Carling‘s innovative new summertime beer, Carling Zest – a beer brewed with a light, citrus flavour. Following its work in 2011 on the new Carling core identity, Carling C2 and Carling Chrome, Echo was briefed to create an identity and packaging that clearly communicated the summertime and [...]
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Tumult
Tumult is a new adult fermented non-alcoholic drink made by Coca-Cola that has been specially crafted to be consumed with food. It pairs particularly well with sushi according to the experts, and is a great alco-alternative when served as an aperitif. Intended to brighten up social moments, Taxi Studio reflected this sentiment in the redesigned packaging by bringing [...]
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GE CFL Bulbs
Designed by Chul Lee, a senior at Art Center College of Design, with an emphasis in packaging and branding. With the support of General Electric’s lighting supplies, Earth Hour is creating awareness by informing the consumers to replace their bulbs, save money on their bills as well as participate at the annual event by switching off [...]
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Calling Card
Created by Bold inc. The descriptors for wines often mirror the way we talk about women’s tantalizing qualities. From this insight, the seductive and tempting ‘Calling Card’ range was born. Based upon Calling Cards (small flyers plastered inside telephone booths to advertise the services of a call girl), Each label depicts unique and dazzling female personalities & [...]
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