ck be – one

ck we are one

Calvin Klein re-packaged the ck be & ck one product into an interesting casement. As part of the CK “We are One” campaign. The limited-edition bottle and packaging are married with an MP3 player and speaker that ties into their idea of “music as the universal language.
The collector’s bottle also are decorated with the “we are one” slogan in handwritten-style script and in a number of languages. Below are the standard bottles.

CK before

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Diesel: Only The Brave

diesel_iddiesel_id2diesel-fuel-for-lifeOriginal packaging for Diesel’s latest fragrance for men, Only The Brave. A follow up to their huge success of Fuel for Life.

“The flacon represents a clenched fist with a two-finger ring inspired by Diesel founder Renzo Rosso’s holding company and charity foundation both called Only The Brave as well as his own two initial R & R tattoos on the hand. L’Oréal reportedly asked him for something a little extra personal to help construct the identity of the new perfume and these are the insignia both parties came up with. Rosso also hopes to build awareness for his charity foundation through the perfume and has promised to unveil a major charity project in a year or so.”

I found some great insight on ‘The Scent Salamander‘ and I thought I would share with the masses…enjoy…

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Veuve Clicquot DesignBox

Veuve Clicquot DesignBox

I found this cool post on ‘cyantrendland.com‘ and I thought I would share with the masses…enjoy…

This year, during Milan Furniture Fair, Veuve Clicquot is revealing DesignBox – its own exclusive eco-friendly gift box - and showcasing three interpretations of DesignBox by Tom Dixon, Front Design and 5.5 Designers. These collaborations are being presented as part of an installation called “Out of The Box” at Superstudio+.

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JawBone: EarCandy

jawbone011

Rather than hide what is in the box, the Jawbone packaging highlights the product, offering a 360-degree view of the contents. The polished design of the packaging displays the earpiece like a diamond in glass box, making for an attractive in-store display. Another great design by fuseproject.

jawbone02jawbone03Admire the wittiness of the naming, Sweet Talk, Dirty Talk, and Trash Talk.

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