slice
Slice is all about style. Simplified and sophisticated product design and packaging is what they do, but they also have a great logotype and collateral to complete their brand personality. Using a simple slice or angled line on the logo and carrying it through to the collateral with minimal colours has a strong impact.
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Higgins India Ink
“I just recently completed a “brand shift” package redesign for an Advanced Design class with Jennifer Cole Phillips. The intention behind shifting Higgin’s Brand India Ink from a lower brow appeal to a higher brow appeal was necessary. The heritage of the ink dates back to 1888, so the elementary logo and the plastic bottle [...]
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STABILO & Burgopak
STABILO International’s latest product range, EASY ergonomics experts, has been launched on the European market in an appealing, youth-orientated packaging style designed by Burgopak Germany. Targeted towards children and adolescents, the packaging design has drawn upon the theme of “human engineering,” reflected through the unification of structure and image for an eye-catching and compelling retail [...]
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Woolworths South Africa
Some new designs coming out of Frost* as they tackle a massive package redesign project for Woolworths South Africa‘s house brand ranges. Woolworths South Africa has begun rolling out its Essentials range of supermarket items, the first phase of a complete packaging overhaul being undertaken across all lines within the retailer’s portfolio of house brands. [...]
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