CR8ID » Speciality

ZEN Perfume

Drew — Mon, 23 Jan 2012 07:33:34 +0000

Designed by GOOD! Agency. This time the object of our experiments were spirits. We chose the name “ZEN”. The name is not particularly original, but it was not the goal, but it fully reflects the trend. It is quiet natural flavors that envelop you, and immersed in the tranquility and peace. The basis for the concept of packages is the synthesis of natural form and shape of the bottle.

Pink Lady

Drew — Tue, 17 Jan 2012 07:33:13 +0000

Designed by Gidea Group Pink Lady is a “pink ribbon” (international symbol of hope and awareness in the fight against breast cancer) product created by KMC Chain (who has the largest worldwide market share for bicycle chains). It was meant to be a gift box where you give not only a great bike chain, but also to a great cause. From these design goals, KMC asked us to come up with a packaging concept.

Our solution turned out to be a very simple one, how about using the “product” to illustrate the pink ribbon “theme” of this product, presenting the two elements in one simple and broad visual stroke.

Not only did users responded favorably to this design, Pink Lady has won international acclaim at design awards, winning the 2011 iF Packaging Award, 2011 Red-Dot Award, 2011 Pentawards GOLD award.

Our Business Bottle

Drew — Wed, 11 Jan 2012 12:33:26 +0000

Designed by Ampro design consultants, from Romania. The “DESIGN BUSINESS BOTTLE” was made to capture the essence of our business in connection with the client’s business, and that’s why we designed a bottle with 2 necks: one for us, and one for the client, after all aren’t we all drink from this business?
And the story is like this: “Let’s make a gift for every contract we sign…let’s make a good wine bottle”, and we did: the bottle has 2 necks covered by 2 glasses: one written “OUR BUSINESS” and the other: “YOUR BUSINESS”, because, as a client, you put a little of your business in our business, and in the end you will enjoy the sweet wine inside.

PUMA: KREECHR

Drew — Mon, 09 Jan 2012 12:33:59 +0000

To celebrate PUMA’s entry into the 2011-2012 Volvo Ocean Race, PUMA and Brewers & Union have collaborated once again to produce a unique Lager, KREECHR in very limited quantities (600 cases) especially for PUMA.