ck be – one

Calvin Klein re-packaged the ck be & ck one product into an interesting casement. As part of the CK “We are One” campaign. The limited-edition bottle and packaging are married with an MP3 player and speaker that ties into their idea of “music as the universal language.
The collector’s bottle also are decorated with the “we are one” slogan in handwritten-style script and in a number of languages. Below are the standard bottles.

11.11.09 • permalink
Posted by Drew in Fashion, Technology