Dustin Edward Arnold brings us Koko. Bottle design and artistic direction for Koko skincare emulsion. Product based on the Japanese aesthetic principal of Koko.
The Koko principal involves a feeling of the austere but with a sense of maturity. Visual elements are reduced to their basic bare bones, without sensuous aspects. Koko involves things which seem stern, ascetic and forbidding in appearance. It involves a sense of the harsh, the severe and the rigidly abstemious.