Krave Jerky
KRAVE Jerky is an impressive line of on-the-go, artisan-quality meat snacks not only taste amazing, they are also quite good looking. At Hatch, they took inspiration from the product itself, breaking through category constraints with premium packaging that doesn’t take itself too seriously. It’s “pork without the fork” and “more macho than trailmix”. Krave Jerky [...]
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MILLER 64
MillerCoors, the company that popularized the light and super- light beer categories, is bringing a new look, name and personality to beer drinkers this spring. The national re-launch of Miller64 – designed by Chicago based agency Soulsight – will be supported with new television, radio, digital and out-of-home advertising. Soulsight’s handsome new identity, branding and [...]
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John John Handcooked Crisps
John & John is a range of handcooked crisps made in Britain There is limited information on the agency responsible for the packaging, or whether this was an in-house job.
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Scope Outlast
Package Design by webbdevlam. Competing with the popularity of pocket breath fresheners like gum and mints, Scope had difficulty discrediting the young generation’s reasons for not using mouthwash. Opinions of inconvenience and a negative perception of its effectiveness did not warrant adding an additional step to a dental routine. Our method to reinvent the iconic brand [...]
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