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Artisan Square
San Francisco’s Ferry Building is a culinary mecca, featuring local farmers, chefs, and artisans, and served as an inspiration for Aero’s “Gourmet Destination” and private label brand Artisan Square. Artisan Square is a line of gourmet foods and ingredients that can be found in the Aero stores. The objective was to showcase the artisan, quality [...]
Janey Basil Seed
Erin Mercurio and Audrey Raudabaugh wanted to give gardening a little bit more sex appeal–tastefully. So, we created Janey. We decided to show up that Johnny Appleseed guy by creating a flexible identity and packaging system marketed toward young, independent women. The Janey Herb Seed Starter Kit unfolds to sit conveniently on a window sill [...]
GE CFL Bulbs
Designed by Chul Lee, a senior at Art Center College of Design, with an emphasis in packaging and branding. With the support of General Electric’s lighting supplies, Earth Hour is creating awareness by informing the consumers to replace their bulbs, save money on their bills as well as participate at the annual event by switching off [...]
Talisman Bike Gear
Jesse Lindhorst a fresh, young designer has created this package and graphic design. Talisman bike gear is made for the passionate cyclist looking for precision and clean, minimal style. When diving into the initial branding concepts I knew I wanted to reflect the idea of precision in the logo and through the overall graphics on the packaging. [...]
Calle Street Soccer
Package and graphics created by fresh, young designer Jesse Lindhorst. Calle street soccer shoes are the first of their kind: laceless. I pushed to reflect this in the package design by making an unconventional but highly memorable experience, from the opening of the package to keeping some of its elements for later use, such as its [...]
MiO liquid enhancer
Package design created by Landor Associates. Kraft Foods has developed MiO (“mine,” in Italian), a zero-calorie, concentrated line of liquid flavorings — from Berry Pomegranate to Strawberry Watermelon — sold in sleek bottles that look like palm-sized water droplets. For Kraft, the nation’s largest foodmaker, the rollout is huge. It’s Kraft’s first new food or beverage category [...]
Éva Valicsek: Egg Box
Material used to produce this product is natural mikrowaved carton and as a complementary material rubber. The rubber function as a shape memory alloy allows to hold eggs regardless of their sizes. The eggs placed into an ellipsoid, cut from the carton. The egg holder is open from the top, but if its turned upside [...]
Level Ground Trading
Designed by Subplot. Founded in 1997, Level Ground Trading’s mission is to trade fairly and directly with small-scale producers in developing countries, and to market their products in North America, offering their customers ethical choices. The company steadily grew a local, loyal following for their range of coffees, as well as recent introductions of raw [...]
, a zero-calorie, concentrated line of liquid flavorings — from Berry Pomegranate to Strawberry Watermelon — sold in sleek bottles that look like palm-sized water droplets. For Kraft, the nation’s largest foodmaker, the rollout is huge. It’s Kraft’s first new food or beverage category [...]</p>
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